IQOS reviewed: Could a 'heat not burn' alternative to cigarettes wean this committed smoker off Marlboro Lights? Exposing the effort to glamorize heated tobacco Difference between Electronic Cigarette and Iqos FDA Authorizes IQOS as a Modified Risk Tobacco Product Convenience Store News The IQOS is what we like to call a heated tobacco product that works by heating up tobacco 'sticks' that are made from you guessed it, tobacco and many of the same Transitioning From Cigarettes to IQOS