The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Navy Blue and Gold Women Dress Etsy TheDress couple: 'we were completely left out from the story' BBC News 15 Shoes to Wear With a Navy Dress That Won't Have You Feeling Blue Women's Blue Gown With Attached Dupatta, Blue XS Trendia Global Is That Dress White and Gold or Blue and Black? (Published 2015)