The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Gold Party Dresses Shop at ASOS What color do you see? Debate rages over color of dress photographed in rare light Carson City's Trusted News Source Since 1865 Gold Sequin Plus Size Women's Party Dress Elegant dresses, Long sleeve bridesmaid dress, Evening dresses elegant The gold blue dress controversy: Challenging Assumptions ELI5:Why does this dress appear white gold to some people and black blue to others? : r explainlikeimfive